About Me
I'm Arpana Prajapati, a product leader with a track record of building and scaling products across consumer, enterprise, and fintech — from 0→1 launches to platforms serving 100M+ users. I've led product teams at Amazon, Jupiter, T-Mobile, and Hitachi Data Systems.
I operate at the intersection of user research, data, and business strategy. Whether it's growing Alexa Notifications from 80M to 100M+ MAU, building an ML-powered spend categorisation engine to 95% accuracy at Jupiter, or designing executive dashboards integrating real-time social sentiment at T-Mobile — I focus on outcomes that move metrics and solve real problems.
Most recently, I've been exploring AI-native product development — building Tender, a relationship wellness app from research to shipped product in 48 hours using AI as a copilot for every stage: user research, feature prioritisation, product logic, and engineering. I believe the best product leaders are builders who stay close to the craft.
Skills
- Product Strategy & Roadmapping
- User Research & Persona Development
- Feature Prioritisation (RICE, Impact/Effort)
- A/B Testing & Experimentation
- Data Analytics & Metrics
- ML/AI Product Development
- Cross-functional Team Leadership
- Enterprise & Consumer Product Design
- Agile/Sprint Execution
Tools
- Figma
- Jira & Confluence
- SQL & Analytics
- Miro
- Claude & AI Copilots
- Lovable
- Supabase